You can design and build sites and services with all the good will and experience in the world, and it can still totally go over the head of a user.
User Experience design is all about creating usable and understandable experiences, but it’s mostly built upon knowledge and best practice. It’s very possible to be too close to something and not realise how others may interpret it differently, or overlook a detail that affects the UX in way you could not anticipate.
We do some degree of testing on all work we do, even if it’s just internal testing with clickable prototypes – it all counts and contributes to the final product. The following projects are recent examples of work where usability or user testing played a significant role.
A product which pivoted an existing business model, moving a B2B delivery service to a more C2C focussed app. Adopting an agile work ow with Pivotal Labs we moved the idea through conception, wireframes, user-testing, design and build to create a functional responsive web-app in 9 weeks. Shutl have since been acquired by eBay.View project
A disruptive MVP for a global research company which grew into a suite of award winning business intelligence products. We designed and built all of the front-end application UI whilst working alongside a back-end team in Zurich and a product team in London and New Delhi.View project
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